Probuild

SOCIAL MEDIA

WHAT THEY NEEDED

Probuild is one of Australia’s largest construction companies with a national pipeline of projects worth $5 billion and an annual turnover of more than $2 billion. As a tier-one construction company, Probuild is currently delivering some of Australia’s largest construction projects, and employee a huge number of sub-contractors across the country. Probuild host an annual subcontractors’ function to thank those who work tirelessly delivering world-class projects. The requirement was a social campaign that thanked sub-contractors across Sydney’s construction sites, acknowledging the great work they do.

WHAT WE DID

ADZ Collective was able to build a social campaign that covered the three active sites in and around Sydney. By visiting the sites and building a strong understanding of the difficulties faced by Probuild and sub-contractors, we were able to build an authentic campaign that helped demonstrate that Probuild acknowledge the great work completed by their sub-contractors and suppliers. The video was then edited to be used across various social channels in various formats – creating multiple pieces of content. 


CHANNELS

  • Video
  • Digital 
  • Social Media 
  • PR


LET’S MAKE IT REAL
WHERE
YOU CAN
FIND US

OFFICE

Studio 104
9-11 Claremont Street
South Yarra VIC 3141

(03) 9827 4767
admin@adzcollective.com.au

Proudly produced and owned © ADZ Collective 2020